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5 Steps To Creating a “Roar” By Utilizing Social Networks

This post is, at its core, about the power of linked people who, when acting together, can roar. “Obscure” social communities can exercise their influence in a powerful way by creating culture in their own space. This “linked” influence has the potential for effective change. “A linked group of users can also create a positive […]

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Why Twitter Is The Ultimate Reality Show

I’m weary of the criticism Twitter receives by late adopters. Almost everyday someone is quick to remind me that social networks are not “real.” Let’s take a moment and explore that critique. Do you realize that Survivor, the television show that lit the fuse of the reality explosion, is older than You Tube and Facebook? […]